StretchLearn Course

Turn Webinars Into a Predictable Sales Channel

From registration page to post-event nurture, build a webinar engine that fills seats and closes deals.

Beginner9 hrSelf PacedRegistered

Course Overview

What this course is designed to develop

Learn to treat webinars as a repeatable acquisition and sales engine rather than one-off events. You will build a registration funnel, choose the right platform, drive show-up rates, run an engaging live session with a clear pitch, and convert with replay and email sequences. Every module uses named tools, benchmark numbers, and worked examples you can copy.

Learning Outcomes

What the learner should be able to understand, build, or execute.

01

Build a webinar registration funnel that converts cold traffic at 20 to 40 percent

02

Select the right webinar platform and format for your goal and audience size

03

Drive show-up rates above 40 percent with a reminder and pre-frame sequence

04

Run a 60-minute live session using a teach-then-pitch structure that converts

05

Repurpose the replay into evergreen funnels, clips, and lead magnets

06

Design a post-webinar nurture sequence that recovers no-shows and closes fence-sitters

Curriculum Preview

Inside the curriculum: a structured path from fundamentals to execution.

Preview the course structure, see how the modules build on one another, and understand the path this program is designed to take you through.

Module 1

Module 1: Building the Registration Funnel

Plan the offer, build a high-converting registration page, and drive qualified traffic to it.

3 lessons
Choosing a Webinar Topic and Offer That ConvertsContent · 45 min
Preview Enabled
Designing a High-Converting Registration PageContent · 45 min
LMS Access
Driving Traffic to Your Registration PageContent · 45 min
LMS Access
Module 2

Module 2: Platform Selection and Pre-Event Setup

Choose the right webinar platform and format, then engineer your show-up rate before the event.

3 lessons
Selecting the Right Webinar PlatformContent · 45 min
LMS Access
Engineering Your Show-Up RateContent · 45 min
LMS Access
Preparing Slides, Run-of-Show, and Tech RehearsalContent · 45 min
LMS Access
Module 3

Module 3: Running the Live Session and Making the Offer

Keep attendees engaged, deliver real value, and present an offer that converts on the call.

3 lessons
Keeping Attendees Engaged ThroughoutContent · 45 min
LMS Access
Delivering Value Before the PitchContent · 45 min
LMS Access
Presenting an Offer That Converts on the CallContent · 45 min
LMS Access
Module 4

Module 4: Replay, Repurposing, and Post-Webinar Nurture

Recover no-shows, convert fence-sitters, and turn one event into an ongoing asset.

3 lessons
The Replay Window and No-Show RecoveryContent · 45 min
LMS Access
Repurposing the Webinar Into Evergreen AssetsContent · 45 min
LMS Access
Post-Webinar Nurture and Measuring ROIContent · 45 min
LMS Access

Built for Application

A complete learning path, not a one-off inspiration hit.

This program is designed around progression: focused lessons, structured modules, applied resources, assessments, and a course rhythm that turns information into usable capability.

webinar marketingregistration funnellead generationlive eventsemail nurtureconversion optimizationevergreen webinarsdemand generation