StretchLearn Course
From your first paid client to repeatable five-figure events, with the contracts, pricing, and logistics systems professionals use.
Course Overview
This course turns event planning from a passion project into a real business with predictable income. You will price your services using flat-fee, percentage, and hybrid models, draft client and vendor contracts that protect you, and run events with a master timeline and run-of-show that prevent day-of disasters. Worked examples use real budget numbers so you can apply every framework to your own first paid event.
Learning Outcomes
Price event services using flat-fee, percentage, hourly, and hybrid models with target margins of 30 to 50 percent
Draft client and vendor contracts covering scope, payment schedule, force majeure, and cancellation terms
Build a master production timeline and day-of run-of-show that sequence load-in, ceremony, service, and strike
Negotiate vendor relationships and commissions to lower client cost while protecting your fee
Construct a detailed event budget with a 10 to 15 percent contingency and reconcile actuals against estimate
Acquire clients through referrals, venue partnerships, and a portfolio that converts inquiries to booked deposits
Curriculum Preview
Preview the course structure, see how the modules build on one another, and understand the path this program is designed to take you through.
Set up the legal, financial, and positioning structure of an event planning business so you can take money safely and stand out in a crowded market.
Choose pricing structures and packages that produce a healthy profit margin and avoid the underpaid-hobby trap.
Build a reliable vendor network and use contracts and negotiation to protect both your client and your fee.
Run events flawlessly with timelines and run-of-show, manage day-of operations, and turn each event into future business.
Built for Application
This program is designed around progression: focused lessons, structured modules, applied resources, assessments, and a course rhythm that turns information into usable capability.