StretchLearn Course

Build a Dropshipping Store That Survives the Math

Supplier vetting, margin and break-even-ROAS math, ad economics, returns policy, and the branding that lets you charge more.

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Beginner9 hr 40 minSelf PacedRegistered

Course Overview

What this course is designed to develop

This course takes a complete beginner from the harsh unit economics of dropshipping to a defensible, profitable store. You will work through supplier vetting on AliExpress, CJdropshipping, Zendrop, and Spocket, the exact margin and break-even-ROAS math that separates winners from money-losers, paid-ad economics on Meta and TikTok, a returns and chargeback policy that keeps you solvent, and the branding moves that let you charge more than the next generic store. Every module is built on worked examples, named tools, and the real numbers an operator needs to make confident decisions.

Learning Outcomes

What the learner should be able to understand, build, or execute.

Calculate dropshipping unit economics including product cost, shipping, payment fees, and contribution margin

Vet and qualify suppliers on AliExpress, CJdropshipping, Zendrop, and Spocket before committing a product

Compute break-even ROAS and judge whether a product can survive paid-ad customer acquisition

Validate product demand and angle before spending on inventory or ads

Write a returns, refund, and chargeback policy that protects cash flow and your payment processor standing

Differentiate as a brand through offer, positioning, and experience instead of competing on price

Curriculum Preview

Inside the curriculum: a structured path from fundamentals to execution.

Preview the course structure, see how the modules build on one another, and understand the path this program is designed to take you through.

Module 1

Module 1: How Dropshipping Actually Makes Money

Understand the real business model, the unit economics behind every order, and the contribution-margin math that decides whether a store can survive.

3 lessons

The Dropshipping Model and Its Hidden CostsContent · 45 min

Preview Enabled

Unit Economics and Contribution MarginContent · 50 min

LMS Access

Picking Products That Can Carry the MarginContent · 45 min

LMS Access

Module 2

Module 2: Sourcing and Vetting Suppliers

Find reliable suppliers, test their quality and shipping before you sell, and decide between marketplace, agent, and platform fulfillment models.

3 lessons

Where Suppliers Live and Their Trade-OffsContent · 50 min

LMS Access

Vetting a Supplier Before You CommitContent · 50 min

LMS Access

Fulfillment, Shipping Times, and Order FlowContent · 45 min

LMS Access

Module 3

Module 3: The Ad Economics That Decide Survival

Master break-even ROAS, validate products before scaling spend, and read the metrics that separate a profitable campaign from a money pit.

3 lessons

Break-Even ROAS and the Math of Paid AdsContent · 55 min

LMS Access

Testing Products and Reading Campaign MetricsContent · 50 min

LMS Access

Scaling, AOV, and Repeat PurchasesContent · 45 min

LMS Access

Module 4

Module 4: Returns, Policy, and Brand Differentiation

Write policies that protect cash and your payment processor, handle disputes, and build a brand that lets you charge more than generic stores.

3 lessons

Returns, Refunds, and Chargeback DefenseContent · 50 min

LMS Access

From Generic Store to Real BrandContent · 50 min

LMS Access

Legal, Operations, and Building to LastContent · 45 min

LMS Access

Built for Application

A complete learning path, not a one-off inspiration hit.

This program is designed around progression: focused lessons, structured modules, applied resources, assessments, and a course rhythm that turns information into usable capability.

dropshippingecommerceShopifysupplier sourcingunit economicsFacebook adsproduct researchonline business