StretchLearn Course

Let AI do the research and drafting so you can spend your day selling

Reusable prompts and workflows for account research, personalized outreach, proposals, objection prep, and CRM notes — with worked examples you can use today.

Preview Curriculum Back to Catalog

Beginner9 hr 10 minSelf PacedRegistered

Course Overview

What this course is designed to develop

This course teaches reps, founders, and small-business owners to operate ChatGPT, Claude, and dedicated sales tools (Apollo, Clay, Lavender, Gong) as a prospecting engine rather than a gimmick. You learn a repeatable account-research method, the frameworks behind high-reply cold outreach, and how to draft proposals and objection responses fast. Every lesson ends with a copy-paste prompt and a worked before-and-after example, plus a hard rule for keeping AI claims accurate and compliant.

Learning Outcomes

What the learner should be able to understand, build, or execute.

Research an account and a buyer in under 10 minutes using AI plus public sources, and turn findings into a relevance hook

Write personalized cold emails using the 3x3 and Before-After-Bridge frameworks that respect deliverability and CAN-SPAM rules

Build multi-touch LinkedIn and email sequences with AI while keeping each message human and specific

Draft a structured proposal and a one-page mutual action plan from a discovery-call transcript

Prepare objection-handling scripts with the LAARC method and role-play them against an AI buyer persona

Automate CRM note-taking, call summaries, and next-step logging without inventing facts the prospect never said

Curriculum Preview

Inside the curriculum: a structured path from fundamentals to execution.

Preview the course structure, see how the modules build on one another, and understand the path this program is designed to take you through.

Module 1

Module 1: AI-Powered Lead and Account Research

Set up AI as a research analyst that profiles accounts and buyers fast, and learn to verify what it tells you. You build the research brief every later lesson reuses.

3 lessons

What AI Can and Cannot Tell You About a ProspectContent · 45 min

Preview Enabled

The 10-Minute Account Research WorkflowContent · 45 min

LMS Access

Scaling Research with Apollo, Clay, and PerplexityContent · 45 min

LMS Access

Module 2

Module 2: Personalized Cold Outreach at Scale

Turn research into cold emails and LinkedIn messages that earn replies, using proven copy frameworks and AI without losing the human voice.

3 lessons

Cold Email Frameworks That Still WorkContent · 50 min

LMS Access

Personalization Without the Robot VoiceContent · 45 min

LMS Access

Building Multi-Touch SequencesContent · 50 min

LMS Access

Module 3

Module 3: Proposals, Discovery, and Objection Handling

Move deals forward with AI: prep discovery, turn calls into proposals, and rehearse objection responses against an AI buyer.

3 lessons

Prepping Discovery Calls with AIContent · 45 min

LMS Access

From Call Transcript to ProposalContent · 50 min

LMS Access

Objection-Handling Scripts and AI Role-PlayContent · 45 min

LMS Access

Module 4

Module 4: CRM Automation and Sane AI Selling

Use AI to keep the CRM clean and your day focused, and adopt the habits that keep AI selling honest, compliant, and trusted.

3 lessons

Automating CRM Notes and Call SummariesContent · 45 min

LMS Access

Your Daily AI Sales WorkflowContent · 45 min

LMS Access

Ethics, Accuracy, and Buyer TrustContent · 40 min

LMS Access

Built for Application

A complete learning path, not a one-off inspiration hit.

This program is designed around progression: focused lessons, structured modules, applied resources, assessments, and a course rhythm that turns information into usable capability.

AI for salesprospectingcold outreachChatGPTlead researchsales promptsobjection handlingCRM automation